Insights
The brick wall of brand strategy
Brand strategy is hugely important. It is often the stage of the branding process that ensures a brand has longevity and can be created with growth in mind. However,…
What is a Visual Identity
A visual identity refers to a set of visuals that are used by a company, service, organisation, product, event or even a person in order to be recognised.
What is a user persona in branding?
A user persona is a tool used in the creation of a brand to represent an ideal person or archetypical user. The idea being that it is easier to…
How can you support young people whose parents have split up?
Divorce or separation can be a tough time for everyone. With a mix of emotions, and no easy path to navigate through, how can you support young people who’s…
Creating the Charnwood Brewery brand
We often get asked about the making of the Charnwood Brewery brand. The team behind the brewery have done an incredible job of spreading the brand throughout Leicestershire, and…
User persona examples to help you create your own
Searching for branding persona examples? Look no further - we have compiled some of the more interesting examples.