Insights
Creating the Charnwood Brewery brand
We often get asked about the making of the Charnwood Brewery brand. The team behind the brewery have done an incredible job of spreading the brand throughout Leicestershire, and…
User persona examples to help you create your own
Searching for branding persona examples? Look no further - we have compiled some of the more interesting examples.
A toolkit: helping you build a user persona for your brand
Creating a persona is a very useful tool when it comes to developing a brand. Having a person in your minds eye when thinking about your brands visual language…
a dozen years of a dozen eggs
a dozen eggs is 12, and we can't quite believe it! We've taken this opportunity to take a look at our photos over the years.
The joy of Google Noto
Using google's Noto font for translations for the charity, Barnardo's.
WordPress Image Fields: Alt Text, Title, Captions and Description
How important are the alt text, title, caption and descriptions - which ones do you need to spend lots of time thinking about, and are there any you can ignore?
Why creating a Brand Persona is great for your business
Your brand has a personality, how do you find out what it is?
Our storyboarding process
A storyboard fills the gap between a great idea and an amazing animation. How do they work and what you should expect?
Creating a flexible brand – Back to Basics
Exploring the importance of creating a flexible brand. Why the continuing trend for flatter, minimalist design is here to stay.
How do I make my logo responsive?
There are a number of design decisions you can make to make your logo responsive; remove the words, remove the icon / imagery, merge parts of the logo together, strip out the detail or create a stackable version
What is a responsive logo?
The need for responsive logos has grown with the demands of a digital environment. Companies need their logo to communicate the same message whether on a billboard, or a bottle cap.
How to choose the right branding agency
Choosing a branding agency can feel daunting. There’s pressure to make the right decision, with your hard-earned money and the most visible part of your company - your branding- on the line. But it doesn’t have to be! These simple, logical steps will walk you through the process to finding an agency you feel really confident about.