An exploration into the past, present and future trajectory of creativity and the visual world. We combine our specialist knowledge with new insights, theories, processes and technology to inform and inspire.
The brand process: a dozen eggs creates multiple different brand directions within the branding process.
Moodboards are an incredibly useful tool in the branding and web design process. Michelle looks into this crucial step between brand strategy and brand identity.
Creating a brand from scratch using brand strategy; audience, working out your why, your value words and establishing a brand design and identity.
A logo that works, and looks great is a very satisfying thing. It can increase pride, or decrease embarrassment. It can encourage forward thinking and it can increase sales.
How to build a brand: a guide for develop your brand strategy in ten steps. Straight forward advice to building a strong brand for your company.
Avoiding trend based design and starting with brand strategy are key to developing your brand's personality.
It’s that time again. It’s not just a new year, but also a new decade! It’s the perfect moment to cast our eye back over the year…