A dozen eggs were recommended to us by an old friend who also used their services for his company’s logo.
We checked out their website and were delighted with the work they had done for other companies – many of which are well-known locally. It’s important for us to support local businesses and we were pleased we had such an expert locally.
On first contact with Fran, we were impressed that she was lecturing at the University (you see – you can do AND teach!), and we decided to go with them.
We wanted a modern, ‘clever’ logo design, with a hidden message (like the A to Z arrow in the Amazon logo), plus bright vibrant colours to match our cheeky approach.
The colour scheme was dictated by the dental chair colours, plus the blues, greens and teals one would associate with a peacock.
For us, consistency in branding is vital, and we wanted to ensure the colour scheme flowed from the furniture through uniform colours to the literature and promotional materials.
Fran, Beth and Jo listened to our ideas and vision, and were able to reproduce them beautifully. They were also very helpful in creating leaflets, poster designs, letterheads and business cards.
For my previous business, we hadn’t used a branding company, which was BIG mistake. Designing a logo is one thing, but creating the different file types, branding guidelines, colour palette, fonts and literature is quite another.