How to design for a brand when its customers have very high expectations. Branding for up market aspirational or lifestyle brand.
Why do I need a responsive site? Google likes it! Think about the experience your customers are experiencing alongside the increase in conversion rates.
Flat design vs skenomorphism! Flat design seems to be winning with Apple making the change.
Developing a visual language that surprises its viewers and gets noticed. We delve into what Innocent have done as a company, and how we can learn from them.
Holding pages need to be simple and direct - ensuring the information is clear and the brand stands out.
A number of brands that are content driven have taken a flexible approach to branding. We look at AOL and Google to see what we can learn.
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