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Insights Michelle Barnett

Brand identities represent an organisation's values to it's audience. We create them by deciding on a brand strategy and then designing brands that encompass this

How to develop a brand identity

Building a brand identity involves a lot of decision making and discussion. Our goal is to create something unique to you, that communicates your service well to the people…

By Michelle Barnett : 29/07/2019
Infographics are a great marketing tool for businesses who need to communicate complex information in a simple form. Visual elements increase engagement massively.

Infographics – What they are and when to use them

The term ‘infographics’ gets thrown around a lot, but what it means is any visual representation of data.  This can sound unhelpfully broad; any pie chart you see…

By Michelle Barnett : 28/05/2019
Running a branding agency from a small town like Loughborough has lots of benefits to Leicestershire clients

Why do we design brands in Loughborough? – part 2

Branding and web design in Loughborough gives us the bonus of great community relationships, along with connections to clients all over the UK, and even the globe!

By Michelle Barnett : 11/03/2019
There are loads of benefits to running a branding agency from a small town like Loughborough

Why do we design brands in Loughborough? – part 1

Branding and web design don't have to be urban pursuits. Here's what it's like running a branding agency from a small Leicestershire town named Loughborough.

By Michelle Barnett : 11/03/2019
Hands hover over a crystal ball, being used to tell the future

Predicting the future: our 2018 design review

Data mining, parallax scrolling and branding with fonts - we're reviewing how graphic design and web development changed in 2018 - 2019

By Michelle Barnett : 07/01/2019
Brands more frequently need to cross the global marketplace, linking very different culture

Design across cultures

Brand culture shifts are becoming more common for companies in our global market. IKEA, Red Bull and KitKat are some of the examples we explore.

By Michelle Barnett : 08/09/2018
Dale, our web developer

Q&A with Dale

Dale is our Web Developer. He has a masters in civil engineering, but has moved from studying concrete into design, and we’re so glad he did! Dale’s analytical approach…

By Michelle Barnett : 04/09/2018
Design of a Pantone colour, which illustrates a spot colour being picked by the eyedropper tool in Photoshop or Illustrator.

Pantone – a spot colour, not a shampoo

Michelle writes about Pantone colours and printing processes uses in design.

By Michelle Barnett : 06/08/2018
Work placement week with a dozen eggs

Q&A with Livvi

We’ve had an extra Egg with us this week!  Livvi is a work placement student studying for her GCSEs.  As part of her placement…

By Michelle Barnett : 16/07/2018
LinkedIn logo, a social networking platform for businesses, companies and freelancers, allowing them to manage their professional and brand identity, engage with your network of professional contacts and access opportunities

How does LinkedIn help your business?

We look at a few was Linkedin can help your business; put your best foot forward, be strategic, look through the job postings and grow a reputation.

By Michelle Barnett : 18/06/2018
Chris Pymm, director and technical lead at brand agency - a dozen eggs

Farewell Chris!

We’re sad to be saying goodbye to Chris, our co-Director and Technical lead at a dozen eggs.  He’s been here since the early days when a dozen eggs…

By Michelle Barnett : 01/05/2018
Michelle, our resident illustrator

Q&A with Michelle

We've asked Michelle a few questions about her love for illustration, and her journey to it becoming a full time job.

By Michelle Barnett : 21/03/2018